Category: Business

Get Your Idea or Brand Online and Functioning in 24 Hours

FOR IMMEDIATE RELEASE

Author Tammy M. Johnson Unveils New Ebook: “Get Your Idea or Brand Online and Functioning in 24 Hours”

CHARLOTTE, NC 12/31/2023 – Tammy M. Johnson, a seasoned expert in digital entrepreneurship, is excited to announce the release of her latest ebook, “Get Your Idea or Brand Online and Functioning in 24 Hours.” This comprehensive guide is designed for aspiring entrepreneurs, small business owners, and individuals looking to establish a strong online presence quickly and efficiently.

In a world that values speed and efficiency, Tammy M. Johnson’s ebook provides a step-by-step blueprint for transforming ideas into tangible online realities. With years of experience in the digital landscape, Johnson’s insights offer practical advice to navigate the complexities of establishing an online presence without the need for extensive technical expertise.

Key Features of “Get Your Idea or Brand Online and Functioning in 24 Hours” include:

  1. Rapid Deployment Strategies: Learn time-tested techniques to launch your idea or brand online within a day.
  2. User-Friendly Platforms: Discover user-friendly tools and platforms that simplify the process, making it accessible for everyone.
  3. Essential Online Elements: Uncover the crucial components needed for a successful online presence, from website creation to social media integration.
  4. Marketing on a Budget: Gain insights into cost-effective marketing strategies to reach your target audience without breaking the bank.
  5. Troubleshooting Tips: Overcome common challenges with expert troubleshooting tips to keep your online venture running smoothly.

Tammy M. Johnson’s expertise shines through in this ebook, providing readers with a practical and actionable guide to realize their online aspirations. Whether you’re a startup founder or an individual with a passion project, “Get Your Idea or Brand Online and Functioning in 24 Hours” equips you with the knowledge to make a swift impact in the digital realm.

The ebook is available for purchase on Amazon and Kindle. To learn more about Tammy M. Johnson and her digital entrepreneurship insights, visit sunshinemarienetwork.com.com.

For media inquiries, please contact: Johnson Tammy Johnson press@sunshinemarienetwork.com 704-380-0723

About Tammy M. Johnson: Tammy M. Johnson is a seasoned expert in digital entrepreneurship, with a passion for helping individuals and small businesses thrive in the online landscape. With years of hands-on experience, Johnson is committed to sharing her knowledge and insights to empower others to bring their ideas and brands to life on the digital stage. “Get Your Idea or Brand Online and Functioning in 24 Hours” is her latest contribution to the world of digital business education.

Tomorrow’s Seed Daily Planners

FOR IMMEDIATE RELEASE

Introducing Tomorrow’s Seed Daily Planner: Edition 1

Charlotte, North Carolina, October 13, 2023 — Today, we are thrilled to announce the launch of our latest innovation, Tomorrow’s Seed Daily Planner: Edition 1, designed to empower individuals and professionals alike in achieving their goals, boosting productivity, and taking control of their daily lives.

In a fast-paced world where every moment counts, Tomorrow’s Seed Daily Planner is your trusted companion to streamline your day, stay organized, and unlock your true potential. Crafted with precision and user-centricity in mind, this planner is more than just a tool; it’s a pathway to success.

Key Features:

  1. Structured for Success: Tomorrow’s Seed Daily Planner offers a meticulously designed structure that helps you set clear goals, prioritize tasks, and track your progress. With sections for daily planning, you’ll never miss a beat.
  2. Time Management: Our planner provides time-blocking features to allocate your valuable time effectively. Plan your day down to the hour and maximize productivity without feeling overwhelmed.
  3. Goal Tracking: Achieving your dreams is easier when you break them down into manageable steps. The Ultimate Daily Planner helps you set achievable milestones and monitor your progress towards your long-term goals.
  4. Inspiration and Motivation: We’ve integrated motivational quotes and inspirational prompts throughout the planner to keep you motivated and focused on your journey.
  5. Space for Creativity: Blank pages for sketches, notes, and brainstorming allow you to unleash your creativity and explore new ideas.
  6. Quality Craftsmanship: Our planner is made with high-quality materials, ensuring durability throughout the year. It’s the perfect blend of functionality and aesthetics.
  7. Eco-Friendly: We care about the environment. Tomorrow’s Seed Daily Planner is made from sustainable materials and is 100% recyclable.

Whether you’re a professional striving for work-life balance, a student juggling classes and extracurricular activities, or an entrepreneur chasing your dreams, The Tomorrow’s Seed Daily Planner is designed to be your ally in every aspect of your life.

“The Tomorrow’s Seed Daily Planner isn’t just a tool; it’s a mindset shift,” said Tammy Johnson, CEO of Sunshine Marie Network. “We believe that when you plan your day with intention and positivity, you unlock your true potential. We are excited to bring this powerful tool to individuals worldwide. Its undated so you can start whenever you like.”

Tomorrow’s Seed Daily Planner: Edition 1 is now available for purchase on Amazon. Join the journey to a more organized, productive, and fulfilling life today!

For media inquiries, please contact:

Tammy Johnson CEO Sunshine Marie Network Email: info@sunshinemarienetwork.com Phone: 704-380-0723

About Sunshine Marie Network: Sunshine Marie Network is a leading provider of innovative productivity solutions designed to help individuals and professionals achieve their goals and make the most of their precious time. With a commitment to quality, sustainability, and user satisfaction, Sunshine Marie Network continues to revolutionize the way people organize their lives.

The Blk Biz Summit

101 S. ELM STREET SUITE 3
GREENSBORO, NC 27401

GIVEITTOTHEPEOPLE.COM
GIVEIT2THEPEOPLE@GMAIL.COM


ADVANCING BLACK ENTREPRENEURSHIP:

DURHAM TECH SBC & GIVE IT TO THE PEOPLE®

PROUDLY PRESENT BLK BIZ SUMMIT 2023

FOR IMMEDIATE RELEASE

Durham, NC – July 17, 2023- Give It To The People® is proud to announce its flagship event, the BLK BIZ SUMMIT, a one-day extravaganza designed to enhance the business acumen, connectivity, mentorship, and development of Black Entrepreneurs. This dynamic event is set to take place on Friday, August 25, 2023, from 9 am to 4 pm at the Chesterfield Building located at 701 W. Main Street Durham, NC 27701, generously sponsored by the Durham Tech Small Business Center.

“We are incredibly excited to be hosting the second annual BLK BIZ Summit here at the Durham Tech SBC,” said Jonathan Collins, SBC Director. “We had such a great response last year, and we are planning to make this year’s summit bigger and better to provide the black business community with a bounty of information and resources around finding new ways to do business, curating side hustles, increasing capacity with government contracting, and building relationships with organizations that advocate for small business.”

The BLK BIZ SUMMIT is a premier gathering that seeks to empower aspiring and established Black entrepreneurs across North Carolina. With a commitment to fostering communal resources for business growth both online and in-person, this year’s event promises to deliver insightful and action-oriented sessions that will equip attendees with valuable skills and knowledge.

As part of the BLK BIZ SUMMIT experience, attendees will have the opportunity to engage in high-energy, information-packed sessions aimed at providing tangible takeaways and shop with local Black owned businesses, while gaining mentorship from community partners. Highlights of the event include:
1.Finding New Ways to Do Business

2.Curating Side Hustles

3.Increasing Capacity with Government Contracting

4.Building Relationships with Small Business Advocates

5.Effective Marketing Strategies to Grow Your Brand Online

“We are thrilled to host the BLK BIZ SUMMIT, where we aim to uplift and empower the entrepreneurial spirit within the Black community,” said Chisa Pennix-Brown, the event curator. To secure your spot and register for the BLK BIZ SUMMIT, visit www.blkbizsummit.com. For further information and updates, follow us on social media [@GiveIt2ThePpl] or visit our website www.giveittothepeople.com.

How to Increase Morale Among Your Employees

Employee morale is imperative to the success of your business. Employees with low morale will do worse work, be less productive, and foster poor work culture. Increasing employee morale will help your employees be more productive, which in turn will help your business be successful. You can increase morale by building trust, giving them more autonomy, and promoting a work-life balance.

Build Trust

Trust is essential in building a strong workforce. The most important elements of trust are transparency, respect, unity, showing you care, and trust building activities. Trust helps promote a positive work environment and will produce results. It can take a long time to build up trust, so it is imperative to foster an environment of trust from the beginning. You must work hard to ensure that the trust is not broken, or it is reconciled immediately. A good start to calculating trust is reflecting on if your expectations are clear, you are reliable, there is no gossip among the team, team members perform on their tasks, and if you trust your employees with new responsibilities.

Give Them More Autonomy

In the workplace, autonomy is giving your employees freedom with their work. This doesn’t mean they should work in isolation; however, it gives employees the empowerment to be a self-starter and take control over their work. Empowering employees to improve their jobs can boost morale and improve job satisfaction. When you give your employees autonomy, this signals trust. When employees feel trusted, they will more likely do quality work.

Promote Work-Life Balance

Work-life balance is very important to the morale of your employees. About 20% of workers spend 5 or more hours at work with stress from their home life. Your workers are human beings with a life outside of their job. Their life could be very stressful with having a family, home responsibilities, health, and finances. Giving your employees options to manage these stressors is imperative to their morale. You can help with these stressors by offering flexible schedules, paid time off, and working from home options. This will allow you employees time to take care of their home life which will help them have more energy for their work.

Building trust, giving employees autonomy, and promoting a work-life balance will help to increase your employee’s morale. This will require being proactive. An increased morale will help your employees do quality work and help your business thrive.

Read this next: Methodologies That Help Businesses Achieve Their Potential

Roadblocks Almost Every Business is Facing Right Now

Navigating the COVID-19 pandemic and its residual aftermath is one of the biggest challenges of our time. Businesses are facing unusual roadblocks that were nonexistent two years ago. To be successful, a business must adapt to their changing environment. Roadblocks almost every business is facing right now include keeping employees, supply chain issues, and finding customers. 

Keeping Employees 

One of the main challenges companies are facing post-pandemic is how to keep their employees. During the pandemic, people got used to the flexibility of remote work. According to PWC, employees are now willing to leave their jobs to maintain this flexibility, rather than return to the office. However, not every employee enjoys remote work, and not every job can adapt to remote workdays. It is important to consider the preference of your employees with where they work, health benefits, and attractive perks. This keeps you competitive in attracting and retaining the best talent your industry has to offer. 

Supply Chain Issues 

During the pandemic, operations across the world were halted. This has caused a severe supply chain issue with receiving items needed to operate. Bottlenecks around the world have caused record shortages of many products that consumers are used to having readily available. For example, the construction industry can’t deliver because of a shortage of crucial materials like lumbar. 

To combat this, it is wise to have multiple suppliers for your business. Healthy relationships between suppliers will put your needs at the top of the priority list. As Franchise Gator points out, staying in contact with your suppliers can help you be prepared. Thus, helping you reduce the impact supply chain issues have on your business. 

Finding Customers 

The number of existing businesses in every industry is astounding. There are countless companies competing for your customer’s attention. Even the biggest, most successful companies must work to find and retain customers. Finding customers starts with a clearly defined target audience. A specific client base will help you create content that caters specifically to your target demographic. Increase your brand awareness by getting more specific with marketing efforts. Public relations will also help build your brand and customer awareness. 

Today’s world presents unique challenges every competitive business must overcome. If you cannot compete in your management and manufacturing processes, you cannot compete for revenue. Remaining steady and flexible puts you in a better position to adjust easily to current roadblocks every business is currently facing.

Read this next: Methodologies That Help Businesses Achieve Their Potential

How Managers Can Earn the Trust of Their Employees

If you are a manager, you probably started out under the supervision of a manager at some point in your career. Which means you know that not every manager is good or trustworthy. A workforce that trusts their manager is happier and more productive than workforces that do not trust their manager. So how can you gain the trust of your employees as a manager? Here are a few tips and tricks to get you started.

Recognize Employees Success

People crave recognition. This is true of almost every single person, introvert or extrovert, people want to feel that their contributions are seen and appreciated. As a manager, it is your responsibility to let your employees know that you see and appreciate their successes at the business. Nobody likes a manager who takes credit for the work of those they manage. Try implementing incentives and rewards for achievement at the workplace, and celebrate those achievements. Making a habit of celebrating the successes of your employees is essential to fostering trust with your employees.

Show Leadership

Strong leadership fosters trust and respect. And strong leadership involves hands-on interaction and involvement with all levels of production and work taking place at your business. Being a person that interacts with and engages with employees makes you feel more approachable as a manager and more invested in your employees. A great way to show leadership in this way is to use Gemba walks. A Gemba walk is when a manager or supervisor walks through the office on the production floor and observes first-hand what is going on at work, and how it is being done, while also speaking with employees. When supervisors conduct Gemba walks, they facilitate communication with the workforce.

Listen to Your Employees

Your employees are the ones that are doing the day-to-day work that is the business. This means that they are likely the first ones to notice areas that need change, bottlenecks, inefficiencies, and inconveniences at work. If you listen to your employees regularly, and implement the changes and adjustments that they ask for, your employees will begin to trust that you have their best interests at heart. Allowing your employees to have a say in how things are run can help them trust you more and work with you better.

Gaining the trust of your employees is not an easy task. Managers don’t always have great relationships with their employees, but this itself is an unnecessary bottleneck at work. Try a few of these strategies to gain the trust of your employees at work, and you will see the increases in morale and productivity that trust will garner.

Read this next: How to Get Help with Your Small Business Plan

Methodologies That Help Businesses Achieve Their Potential

When a business achieves its potential, they have reached operational, customer, and metric goals. Still, for most businesses these goals change overtime to fit the new directions of the company. Because of this, it can be difficult to stay on track with progress. Methodologies that will help your business achieve their potential keep you on track towards success, and include the following!

Total Quality Management

Total quality management pertains to the operations of the business. Without a quality management system, you cannot complete work or consistently satisfy customers. Businesses that have quality management programs focus on clarifying the business’s vision, mission, and values. This gives the company a direction they can then follow. Management should also identify critical success factors that will help the organization come closer to achieving their potential. For example, what are the financial, customer relation, and employee objectives? Identifying goals and developing ways to measure progress towards those goals will encourage development within the company.

Six Sigma

The Six Sigma methodology eliminates problems by analyzing the processes that those problems result from. Ultimately, you want to reduce defects for your total product. Six Sigma focuses on measuring quality to achieve perfection. To implement this methodology into your businesses, try focusing on reducing output errors. Improve your business operations with metrics, methodology and philosophy. You can also focus on lowering production costs to retain more customers. The Six Sigma is great for empowering your employees and your business to be closer to achieving goals.

Customer Reviews

You customers are what make or break your business. It has truthfully been said that it’s cheaper to gain a new customer than retain a new one. Look at your customer metrics; if you have a high turnover rate, you need to consider ways you can improve long-term customer relationships. Customer feedback is a powerful tool in helping you identify what your company is doing right and what they can do better. When a disproportionate amount of reviews tend towards the negative, don’t take it personally. Instead, take it as an opportunity to learn.

Helping your business achieve its potential is a constant process. Perfection is never achieved, but the quest for perfection will make you that much better in the end. When evaluating what your business can do better, use things such as the total quality management system, the six sigma methodology, or customer feedback.

Read this next: How to Get Help with Your Small Business Plan

Perks You Should Offer to Repeat Customers of Your Online Business

In the online marketplace, competition is steeper than ever. There are probably other businesses selling similar products to you, and, in addition to other online businesses, you are also competing with brick and mortar stores. Earning and retaining repeat customers can be achieved by employing some tried and tested strategies to make customers feel valued. 

Free Shipping

Free shipping is a great perk for repeat customers. You may have a purchase minimum for free shipping, but consider rescinding, lowering, or eliminating the minimum. Gifting your repeat customers with free shipping shows you appreciate their business, gaining their loyalty, and keeping them coming back. Customers are more likely to buy knowing they do not have to pay the added cost of shipping. Offering free shipping has also been shown to cause customers to spend more money than they would if they had to pay for shipping. It also gives you an advantage over your competitors who do not offer this perk.

Rewards Points

Many major retailers have rewards points programs. These programs encourage customers to spend more money with the promise of a reward if they earn a certain amount of points. This incentive keeps customers coming back. Loyalty points should be redeemable online and in-store if you have a physical location. Another benefit of having a loyalty program in place is that you will be able to gain more data about your customers, including your spending habits. Customers will typically only sign up for loyalty programs if they are interested in returning to your store, which helps you weed out one-time visitors.

Offer Special Discounts

You should also consider offering special discounts for your loyal customers. This could be early access to a certain weekend sale or a special discount coupon. If you offer items that you do not usually allow coupons to be used on, offer the chance to use these coupons on specialty items to your repeat customers. You may consider using a special discount code on your online site so you can track how many customers use it. Special discount codes make repeat customers feel special, endearing them to your business.

Finding and retaining repeat customers is not as simple as it was in the past. You have to be creative with the perks and benefits you choose to offer to gain a loyal following. Loyal customers are more likely to share your brand with their friends, which can only cause your business to grow.

Read this next: How to Get Help with Your Small Business Plan

How to Get Help with Your Small Business Plan

No one has it all figured out. Being on your own, especially when first composing a business plan, results in a lost opportunity to avoid the mistakes others have already made. You can get a lot of advice in the age of the internet, of course, but finding true help usually takes a bit more effort. When drafting your small business plan, you’ll cover all your bases by getting help through the following avenues!

Find a Mentor

The best and hardest way to find help is personal mentorship. That means not just searching up articles on business strategies and plans, but having a real professional look at your plan and analyze it personally. While you can hire someone, there are lots of ways to do this organically—such as going to local networking events, going to small business development centers, joining a professional or trade association, and even connecting with volunteer mentors through nonprofit organizations such as SCORE. Rebecca Radice recommends networking over social media as well! Really, there are a lot of options and a lot of opportunities to take advantage of, if only you put in the work for it.

Loan Programs

When putting together a business plan, one of the biggest hurdles to overcome is funding. If you’re struggling in this area, a great avenue of help are the Small Business Administration (SBA) loans available for most startups. According to Franchise Gator, SBA loans are backed by the government and tend to come with better rates than many banks. While there are many kinds, generally they require a minimum credit score, no recent bankruptcies or foreclosures, and at least a 10% down payment from the business. In return, interest rates are lower, repayment terms are longer, and $30,000 or more is available. This can be a big advantage to a business plan that requires a lot of capital.

Research Professional Advice

While you can’t trust everything the internet tells you, you can find a lot of helpful resources in certain places. Following professionals on social media and subscribing to newsletters and blogs in your field can give you insider knowledge about the industry you’re going into even if you don’t know anyone personally. According to Time Doctor, business podcasts can be extremely helpful as well. You can even take accredited classes online to help you model the perfect business according to your vision.

In the end, it’s up to you to make the best decisions for your startup. Ignoring help is never a smart idea, however. If you’re searching for help with your business plan, look for it in multiple avenues—you never know what resources and programs are out there!

Read next: What New Entrepreneurs Should Think About Before Starting a Business

How to Optimize Your Website for All Potential Customers

Your website is one of the most important interfaces for you to interact with your customers. Making it user-friendly for all kinds of users will make a big difference in this interaction. Applying even a few of these suggestions could have major benefits for you in the long-run.

Make it More Accessible

Making your website more accessible is a great way to help improve everyone’s experience on your site. There are a variety of features you can provide—start by making sure that your website is translation friendly for a variety of different languages. You may also want to add different features that help blind people access the site.

Additionally, try to make your site intuitive. Make sure that the respective pages are relatively easy to find, that key buttons are highly visible, and that there is a helpful FAQ page.

Source: http://nda.ie/resources/accessibility-toolkit/make-your-websites-more-accessible/ 

Make Sure It Works on Mobile

You should also put your resources into making sure that your website is mobile friendly. Consumers do 43 percent of their product research on a mobile device. 43 percent is no small amount. You could be losing major business if people are hopping onto another website on their phones because yours is hard to navigate.

Make sure that your website loads quickly on a phone and that the drop-down menu is easily accessible with the most important tabs highlighted front and center. It’s best to have a professional website designer help you make your website mobile friendly because it can be complicated.

Source: https://www.podium.com/article/sms-marketing-statistics/ 

Add a Blog

One of the best ways you can make your website do more work for you is to add a blog feature to your site. Having a blog allows you to act as an expert in your particular field, providing important relevant content to your followers, clients, and potential clients.

Work to understand the things your followers want to learn about. Focus your articles on those interests as they relate to your products and the problems your products intend to solve.

Source: https://www.searchenginejournal.com/business-benefits-of-blogging/377747/ 

As you work to improve your website and to make it more accessible for a wide variety of users, make sure that you look at the whole picture. Identify the areas where your website needs to be improved most and make sure that you are then centering your changes on the customers’ needs. As you make little and big changes to your website, it will have a meaningful difference on your users’ experience online.

We can help you to make a great website that has all the things you want. Get started here!